This Singapore shop only carries products created through crowdfunding

A Singapore store supporting crowdfunded creators gears up for expansion

WORDS Mrigaa Sethi
August 2018

We the People in Singapore is putting an interesting spin on the battle between virtual and real-world retailers: Its shelves are stocked entirely with products created via the crowdfunding platform Kickstarter. 


The Millenia Walk mall has two shops. “Downstairs is where the fast-selling stuff is,” says co-founder Ryan Sim. But upstairs is an eclectic wonderland of tech-forward doodads that, as Sim says, “make you wonder why people made things any other way.” For example: a retro-chic bike helmet with a well-placed hole to run a chainlock through, or a notebook that will send your notes to WhatsApp, Slack and Google Drive with a click of your camera phone.


The store even enhances the idea ecosystem with educational outreach at local colleges and workshops on site. “A lot of our consumers turn into creators,” Sim says. “We can teach them how.”


We the People has plans for a global expansion with launches in 12 countries—and quite possibly the U.S.— by the end of the year. In the meantime, here are some highlights from Singapore.


Cafflano Kompact

Outdoorsy coffee snobs need this portable, collapsible coffee press and cold brewer made with food-grade silicone.


Mogics Power Bagel

This international power strip in circle form lets you forget power adaptors. It accommodates five plugs at a time (plus two USB jacks) and has a handy three-foot cable. 

Fun Fact: It raised nearly half-a-million dollars on Kickstarter.


ClickPack Pro

Flexible compartments and TSA lock aside, this anti-theft backpack is slash-proof and has a retractable wire lock to secure it to, say, a café table.


TIC Travel Bottles

Great for the gym or the business trip—all your toiletries go in this carrying case of TSA-friendly 30 to 80ml bottles. The bottom of the canister dispenses products with the push of a button.


More Business

Zenni's Hindsight Is 20/20

Sights set on Summer

These Businesses Are a Family Affair

Become a Digital Nomad: Get Paid While You Travel the World