New West End Restaurant Serves Cheese on a Conveyor Belt

A London restaurant is serving plates of cheese on a 130-foot-long conveyor belt, sushi-style.

WORDS Boyd Farrow
December 2019

Nic Crilly-Hargrave Photography

British cheese lovers have been given a brand-new method of dining on dairy, and their heads aren’t the only thing that’s spinning. A new restaurant in London is serving plates of cheese on a 130-foot-long conveyor belt, sushi-style. The 38-seater Pick & Cheese in the West End offers a selection of cheeses from producers across the UK, served with individually paired condiments. An early standout is the fresh ricotta with sherry-infused cherries. British charcuterie and natural wines, plus a few “off-belt” items such as grilled sandwiches, will also be making the rounds. “We wanted to showcase British cheese in a fun way, without the stuffiness of a wine bar,” explains founder Mathew Carver. This month, Stilton cheese is being offered with Christmas mince pies. In the near future, some vegan cheeses may be added to the menu for those trying to tighten their own belts.

Boyd Farrow


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